New Doctor Announcement Captivates Global Audience

Doctor Who Live: The New Doctor proved an international broadcasting hit on Sunday, with over 1.5 million fans on two continents tuning in live to watch the hotly anticipated reveal of the actor cast to play the next Doctor after Matt Smith leaves the show at Christmas.
In the US, BBC America reported 895,000* total viewers for the show which was broadcast at 2pm making it the best telecast ever outside of primetime among the 25-54 demographic - sitting only behind The Royal Wedding as the best non-prime telecast ever on the channel.  
The special 30-minute TV event also claimed the top spot of most talked about TV show (outside of sport) on social media in the US** beating the likes of Justin Bieber: Never Say Never on MTV and Keeping Up With The Kardashians on E!. On Tumblr, there were 11.84 million views of the Official US Doctor Who Tumblr since the show’s announcement, and fans created 3 million Doctor Who-related reblogs on the day of the show. Twitter activity around the special was double the hit sci-fi series’ season average for BBC America and at the peak of the activity, six out of the ten trending topics in the US were related to the announcement. Doctor Who continues to be the highest rating programme on the network. 
Space, the popular Canadian cable channel which broadcasts Doctor Who, had 412,000 viewers at its peak for the special, making it the number one network for the key 18-54 demographic during that time. In Australia, over 200,000*** watched the show on ABC 1 and 2 with almost 40,000 tuning in live at 4am – a 15.7% share for the time slot.  An additional 41,000**** have so far watched the programme on iview, ABC’s catch up service.  

In the UK, overnight figures suggest that an average of 6.1 million tuned in to Doctor Who Live - The Next Doctor on BBC One (with the number likely to go up when the consolidated figures are published next week).

Thanks to BBC Worldwide
* Nielsen Media Research, L+SD
** Trendrr.TV. Tumblr Analytics. Union Metrics.
***Source: OzTAM metro overnight data
**** Source: WebTrends data